About Our Services

MARKETING

Our marketing plan development program is designed to provide organizations with an overview of the science behind marketing and the skills and best practices to help them cultivate and implement a powerful and responsive marketing plan that meets their branding, profitability, market share, growth, referral source development, customer service and retention objectives.

Areas of focus include:

Providing a fundamental understanding of the science of marketing
Cultivating a marketing culture
Marketing audits
Product/Service life-cycle analyses
Competitor analyses
Niche development
Product development
Promotional mix strategies
Sales strategies
Internal and external customer satisfaction surveys
Budgeting
Research & data collection
Marketing plan monitoring and evaluation
Ongoing training to reinforce continual implementation